Top 5 Business Apps Performance in Nigeria Q1 2023

In the first quarter of 2023, the top 5 business apps in Nigeria experienced diverse performance trends across weekly downloads, revenue, and active users. Here’s a closer look at the data provided by Sensor Tower.

Google Chat saw a steady increase in weekly downloads, peaking at around 52K in early January. Active users also trended upward, starting from 344K at the end of December and reaching 389K by the end of March.

Zoom Workplace experienced a consistent rise in weekly revenue, starting at $925 and peaking at approximately $1.5K by the end of March. Weekly downloads showed a significant spike, particularly in late February, reaching nearly 36K. Active users also increased, from 305K at the end of December to 390K by the end of March.

WhatsApp Business maintained a robust download rate, with numbers fluctuating between 92K and 138K. Active users consistently grew from 2.23M at the end of December to 2.43M by mid-March, stabilizing around this figure afterward.

LinkedIn: Network & Job Finder demonstrated strong revenue growth, peaking at $15.3K in mid-January. Weekly downloads varied, with highs of about 21K in early January and lows around 14K in late February. Active users showed a general upward trend, reaching 568K by late March.

OnPhone - Second Phone Number faced fluctuating weekly revenue, peaking at $1.5K in early January, then declining to around $615 by the end of March. Downloads also saw significant fluctuations, with a high of 22K in early January and a low of 2.7K in mid-February. Active users started at 81K at the end of December, peaking at 93K in late February, and then stabilizing around 73K by the end of March.

For more detailed insights and analytics, visit Sensor Tower.